Thought leadership is often treated as something an organization builds and delivers on its own. A singular operating model. However, some of the strongest content now comes from content partnerships. Through ecosystems.

In this webinar, Anthony Marshall will be joined by Sheryl Chamberlain, Senior Vice President, Business Development at Yubico, Priya Kurien, Research Director for IBM IBV, and Richard Cockle, Head of GSMA Innovation Foundry at GSMA bringing different perspectives on how thought leadership partnerships work in practice. We’ll explore how to select the right partners, what each side contributes, how value is shared, and how collaboration can move beyond a single report to become a more sustained engine for credibility, reach, relationships, and business impact.